WHAT WE DO

  • plattform icon

    Platform

    Our SaaS ecommerce platform handles each step of building a website, finding new customers, nurturing existing ones and ensuring product is shipped fast and customer service is world class.

  • agency icon

    Agency

    We allow you to decide how involved you want to be in the process. If you are seeking a full service partner to service to run, manage and grow your DTC business we are capable of executing all aspects of your CPG marketing plan from paid media and customer acquisition to social media and customer happiness.

  • fullfilment icon

    Fulfillment

    Exceed customer happiness levels by shipping fast and handling returns like a pro! Ship from 17 Shipwire locations globally at a discounted rate. Affordable custom picks fully managed by you.

THE PLATFORM

The CRU Platform gives you access to the advanced technology that is usually reserved for big brands and retailers. Our platform is effective, efficient and intelligent. We have an impressive track record for catapulting our clients into double-digit revenue growth, within very short time frames.

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SUBSCRIPTION

Drive regular sales by letting your customers create recurring purchases or subscriptions. Recognize loyal customers by rewarding subscribers with discounts and other value add extras.

Start Now!

AUTOMATION

Turn browsers into customers, and one-off buyers into loyal purchasers. Follow-up marketing is the most effective way to drive more value out of each customer interaction.

Ready to Start?

AGENCY SERVICES

Catapult your online sales, brand awareness and help tell your brand story with our agency services team.
You now have access to CPG creative experts to drive the most value from the CRU platform.

Platform Management

Your entire DTC business taken care of for you. We manage every aspect of marketing automation and email triggers, optimizing subscriptions and sales to reports, fulfillment optimization and more, we have vertical specialists to help you sell more and free up more time to grow your business in the real world.

Paid Ads & Customer Acquisition

We know first-hand how important it is to create visibility for products and services, especially when it comes to CPG brands. Our team creates and manages different types of campaigns across the most relevant platforms to find new brand loyalists.

Customer Happiness Specialists

The art of retention and loyalty is all about amazing customer experience. We provide the resources to handle all customer communication, pre-sales, returns and exchanges and most other customer requests. If the product is great, the shipping is fast and the experience is amazing your customers will be with you for the long haul.

Nobody knows your customers better than you do, and that’s why we’ll never offer you a one-size-fits-all subscription offering.

Introducing CPG
Subscription

CRU CPG software is the most customizable product club software available. Our automated platform is self managed by your customers. All you have to do is pack the product types and send.

Today, customers expect flexibility of what products they receive and when they receive it. In just a few clicks, your customers have full control inside an intuitive interface which customers of all ages feel comfortable with using.

Subscription & Club

Subscription Packs

Drive regular sales by letting your customers create recurring purchases or subscriptions. Recognize loyal customers by rewarding subscribers with discounts and other value add extras.


More Products, More Often

Incentives for order size and frequency encourage your customers to order more products, more often. Let your customers explore your product range and create customized packs with our Build Your Own Pack generator.


Empower Your Customers

Nobody knows your customers better than you do, and that’s why we’ll never offer you a one-size-fits-all subscription offering. By self-managing their entire subscription – including what they get, and when – your customers are in total control of their ordering. CRU CPG makes it simple for them to make recurring purchases by storing credit card info, and sending automated card expiry notifications.

Recent Clients

WEBSITE

Crunchies

 

Crunchies came to CRU with an already beautiful website that just needed a small refresh to make it more conversion focused. We added a few rows to the homepage and made sure it was easy for their customers to quickly make a purchase.

 

The next step was to add our proprietary subscription intelligence. We understand the importance of rewarding loyal customers and created a user-friendly way for users to set their order frequency, pick their pack size and watch the price drop.

RECENT PROJECTS

FULL-SERVICE

Xology

 

XOLOGY is an organic, all-natural nutrition line that is available in convenient PODs and a sleek proprietary shaker system. We handled the packaging, logos, positioning, web design and development to create a true California brand that would resonate with their core demographic.

RECENT PROJECTS

WEBSITE

Phive Bar

 

Phive Bar is a local San Diego company that produces vegan, gluten free, paleo and nutrient packed nutrition bars.

 

When we first got involved with Phive they were one of the many brands struggling with minimal eCommerce sales using the Shopify platform. After a couple months, and a ton of industry research, we were able to launch a more conversion-focused website design and implemented an aggressive direct to consumer strategy.

RECENT PROJECTS

SIMPLE PRICING

Three tiers for brands of all sizes. Our Platform fees include your new website design, tools and training to get you selling more, fast.

CRU LITE

FROM

$1,999

  • Basic site. Import own content and images. Basic out of the box subscription functionality.

We build it

FROM

$4,999

  • Sit back and watch the magic happen. A fully customized theme with unique content, developed and launched for your business

Partnership

FROM

$9,999

  • Fully customized website creation with the ongoing support of a dedicated marketing and web development agency.

Monthly Recurring

First 50 Transactions: $99 per month
– Above 50 Transactions:3%

 

@ CRUCPG

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